Product exampleThis example shows the format and type of analysis you receive. The business shown is not a real company.

Website audit

Coastal Rentals · example.test · assessed against the car rental standard

68out of 100Fair

Score by area

Performance58Needs work
Mobile94Good
Trust & signals70Fair
Content & clarity64Fair
Conversion55Needs work
SEO & visibility35Needs work
Rental essentials76Fair

Priority issues

Each issue states what was detected, why it matters, the exact change and how to confirm it is done.

Pickup locations listed is not present on the audited pageRental essentials · 7.6 points

What we detected. Pickup locations listed is not present on the audited page

Why it matters. A renter must know exactly where and when they collect the car

What to change. List every location with address, opening hours and whether it is in-terminal or shuttle

Acceptance. The audited page shows pickup locations listed.

No JSON-LD structured dataSEO & visibility · 4.5 points

What we detected. No JSON-LD structured data

Why it matters. Structured data is how search engines and AI assistants read your business. Without it your offer has to be guessed from prose, and usually is not.

What to change. Add JSON-LD structured data describing the business, its locations and its offer.

Acceptance. At least one application/ld+json block is present and validates in Google's Rich Results test.

Rental structured data is not present on the audited pageRental essentials · 4.2 points

What we detected. Rental structured data is not present on the audited page

Why it matters. Structured data is how search surfaces and AI assistants read your offer

What to change. Add AutoRental JSON-LD with locations, hours and vehicle offers

Acceptance. The audited page shows rental structured data.

Developer tasks

The same findings as implementation tickets, ready to send to whoever maintains the site.

RG-001HIGHPickup locations listed is not present on the audited page
Implement
List every location with address, opening hours and whether it is in-terminal or shuttle
Acceptance
The audited page shows pickup locations listed.
Re-test
Re-run the RentalsGraph audit for https://example.test/ and confirm this item is resolved.
RG-002HIGHNo JSON-LD structured data
Implement
Add JSON-LD structured data describing the business, its locations and its offer.
Acceptance
At least one application/ld+json block is present and validates in Google's Rich Results test.
Re-test
Re-run the RentalsGraph audit for https://example.test/ and confirm this item is resolved.

What is already working

  • Present on the site
  • Present on the site
  • Present on the site
  • Present on the site
  • Responsive viewport meta present
  • Served over HTTPS

What improves after the fixes

68 today. The issues in this report account for 22.3 points. The rest comes from measurements that scored below 100 but produced no specific task, usually because they are estimated from the page rather than measured in a lab.

Also included

Your own audit also includes an AI implementation prompt you can paste into a coding assistant, and you can re-run the audit after the fixes to compare.

Run this on your own website

One audit. Clear priorities. Developer-ready fixes.